Video Redux: Writing Tip #2: Murder your darlings…
Welcome to a redux of my second of many videos on tips and insight on writing for architects, architectural designers, AIA architects, AIA Fellowship, and all creative writing. This episode welcomes architects to the writing discipline with tried-and-true writing advice that can apply to all forms of communication. “Darlings” refers to those ideas and statements you’re so attached to, they get in the way of people engaging with your work.
I hope these tips aid in writing for design awards, AIA awards and architecture awards. And, if you imagine writing architecture books, books on architecture and design, or on leadership development for architects, these tips can aid you in creating the best architecture book and architecture articles and white papers succinctly and with purpose. (There is some SEO meaning in there somewhere…)